The payroll API trusted by hundreds of thousands of businesses.

Gusto Embedded is the only embedded payroll platform with proven reliability at scale that also offers developers the agility they need to build a truly unique offering.

You’re not just launching a new product with embedded payroll. You’re building a business. Here’s what it takes to succeed:

Customizable & nimble.

Tailor your product where your customers care most with flexible APIs and ship the rest quickly with pre-built UI Flows and a dedicated support console.

Sales & support from the experts.

We’re here to help you market, sell, and support your payroll customers and their employees with dedicated teams and tools.

A product that converts.

Leverage Gusto’s 12+ years of experience and hundreds of thousands of customers to design a solution your customers want.

Building your payroll.

If you want to build comprehensive workflows that will save your customers time and hassle, our payroll API can help!

You focus on a seamless integration and a custom UX, Gusto Embedded provides the tax, payments, and compliance infrastructure to deliver reliable and accurate payroll your customers can trust.

Hooman Radfar, CEO of Collective
“Gusto Embedded Payroll enables us to deliver the first integrated all-in-one financial platform for businesses-of-one. We're excited to streamline our customer experience with the most trusted partner in the market.”
Hooman Radfar CEO, Collective

So much more than mailing paychecks.

Payroll seems simple because it’s ubiquitous. But there’s so much more behind the APIs.

When you partner with Gusto Embedded, you’re picking a great developer platform and a partner who’s proven capable of reliably serving your customers at scale.

APIs and Pre-Built UIs

Use embedded payroll APIs in your front-end UI to avoid building the entire payroll stack from scratch, and use pre-built Flows for faster development.

Migrations and transfers

If you have existing Gusto customers, we’ll help migrate them to your payroll solution. And for everyone else, we’ll provide self-onboarding APIs and a dedicated payroll transfers team.

Tax payments, filings, and compliance

Gusto maintains direct relationships with tax agencies tracks tax code updates and notifies customers of relevant changes at scale.

Advisory

We prioritize providing valuable usage data to inform your product and services, driving adoption and revenue.

Movement of funds

Experienced banking partners ensure accurate financial transactions, timely salary payments, tax handling, and support financial compliance.

Payroll calculations

The key to a well-designed payroll product is understanding payroll complexity, resulting in fewer penalties and lower support costs.

Fraud, credit loss, and security

Ten years of payroll experience has helped us optimize our risk models, fraud detection, and collections, keeping your customers' data and money safe.

Customer Support

Resolving customer issues is critical in payroll. Gusto trains your team to respond to basic questions, and provides ongoing support coverage for more complex queries.

Support Portal

Based on our experience supporting businesses and employees, we built a support portal just for your team so that you can resolve questions easily.

Employee Portal

Employees using your payroll system have a dedicated place to onboard, receive tax notifications, and more.

Employee Self-Onboarding

When employers add new employees, that doesn’t mean additional paperwork for you or them – employees can onboard themselves.

FAQs

Launch your payroll faster with Flows.

Use customizable, pre-built components optimized for conversion. Built on over a decade of experience selling and supporting employers and their employees.

Get up and running faster with Flows. Choose which parts of the payroll experience you’d like to build yourself, and which parts to leave to us.

Go with the flow—your very own.

Our modular, customizable, pre-built UI Flows give you the flexibility to choose where you want to focus your time and energy.

Plug and play.

Flows are white-label components based on Gusto’s UI and let you build a dynamic payroll solution in as little as four weeks.

Compliance baked in.

Flows help cover your bases so you can onboard, run payroll, and pay and file taxes accurately for customers.

Built on over a decade of research.

Flows are designed to help your customers convert, and are based on years of user experience research. Drop them in like an iframe for a pre-built experience.

Offer benefits and drive additional revenue.

Gusto Embedded partners with leading benefits providers. Drive revenue, grow adoption, and help your customers retain their employees.

Compensation is more than just a paycheck.

Health insurance

Help your customers support their employees with health insurance. They can sign up for medical, dental, and vision insurance through SimplyInsured without ever leaving your platform.

Worker’s compensation

Keep your customers compliant with worker’s compensation insurance – required in some jurisdictions – from Next Insurance.

Next-day pay

Boost employee retention on your platform with next-day pay. Free for you and employers, from Clair.

Additional services

Accounting, retirement, and more integrations are coming soon. Everything you need to support compensation beyond payroll.

Increased revenue

Earn additional revenue from customers who opt-in to additional benefits offerings.

Increased adoption

Convert more customers to your payroll solution by providing a one-stop-shop for payroll and benefits.

Increased satisfaction

Improve retention – for both your payroll product and your customers’ employees – by offering benefits.